TIGA: In Collaboration with Tropingo Foods
This collaboration demonstrates that the most unlikely pairing – fashion and agriculture – can form an impactful bond in developing value chain linkages, which in turn play a crucial role in tackling some of our greatest developmental challenges.
The ideal collaboration between Tropingo Foods & Tiga guides the creative direction of a special edition of Gambian made dried mango snacks. The goal is to blend the uniquely Gambian flavour of our local “jurr” mango with an equally unique local design. The dried mangoes in our special Tiga-designed packs are ethically sourced from over 290 local farmers in 4 different regions in The Gambia. Through the value added activities of Tropingo Foods & Tiga, this dried mango brand ensures market access & opportunities for these farmers who otherwise face high levels of crop loss due to limited market opportunities in the region. The collaboration demonstrates that the most unlikely pairing – fashion & agriculture – can be impactful in developing value chain linkages, which in turn play a crucial role in tackling some of our greatest developmental challenges.
